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Using your Mailchimp + Constant Contact Integration

Learn how to connect your Mailchimp or Constant Contact account to automatically sync new customer contacts with your email marketing platform, plus set up automated welcome emails.

Written by Dana Browne

📝 Overview

Integrate your Sawyer account with Mailchimp or Constant Contact to automatically send new customer contacts to your email marketing lists. Once set up, you can create automated welcome emails that go out to customers when they register for a class.

⚠️ Requirement: You must have an active Mailchimp or Constant Contact account to set up this integration.


🛠️ Setup Basic Integration

Click here to learn how to connect Sawyer to your Mailchimp or Constant Contact account

  1. In Mailchimp or Constant Contact, create a new list that will house your Sawyer contacts.

  2. In your Sawyer Portal, click the user icon in the top right and then go to Settings.

    Screen_Shot_2019-04-15_at_10.48.05_AM.png

  3. Scroll down to the Integrations section. Then select Connect Mailchimp or Connect Constant Contact based on which service you use.

    Screen_Shot_2019-04-15_at_10.52.53_AM.png

  4. Log in to your account when prompted

  5. Select the list you created in Step 1.

  6. When the "Saved!" notification appears below your list name, the integration is complete.

💡 The following information is automatically sent to your email marketing platform for each new customer:

  • Email address

  • First name

  • Last name

  • City

  • Zip code

  • Phone number

⚠️ This integration only works for new contacts going forward. It will not import your existing Sawyer contacts. If you want to import current contacts, go to Contacts in Sawyer, export them, then manually upload them to your list in Mailchimp or Constant Contact.

📨 Set Up Automated Welcome Emails

Learn how to create a welcome email that automatically sends when new customers register for a class.

Mailchimp

Click the arrow to learn how to set up automated emails with mailchimp

  1. Click Campaigns, then Create Campaign

  2. Select Create an Email

  3. Select the Automated tab

  4. Click Welcome new subscribers

  5. Enter a campaign name and select the list you created earlier

  6. Create and design your email (see Mailchimp's design guide here for help)

  7. Select the time period you'd like to wait before sending the email

  8. Review your settings and email design, then click Next

  9. Click Start Workflow

Constant Contact

Click the arrow to learn how to set up automated emails with constant contact

  1. Click Campaigns

  2. Click Create

  3. Select Email Automation

  4. Under Welcome Email, click Create

  5. Insert your logo

  6. Change colors to match your branding

  7. Customize the messaging in the body of the email

  8. Click Continue

  9. Select the list you created earlier to associate with this email

  10. Edit the header and footer content as needed

  11. Click Activate

🔔 You're All Set! Whenever a new customer registers for a class, they'll automatically receive your welcome email.


❓ Frequently Asked Questions

Find answers to common questions about the Mailchimp and Constant Contact integration.

Will this integration import my existing contacts?

Click the arrow to view the answer

No. The integration only syncs new contacts going forward from the moment you set it up. To bring your existing contacts into your email list, you'll need to export them from Sawyer and manually upload them to Mailchimp or Constant Contact.

Can I use both Mailchimp and Constant Contact at the same time?

Click the arrow to view the answer

You can set up integrations with both platforms, but each integration will send to a different list. Make sure you have separate lists created for each platform in your account.

What happens if a customer provides incomplete information when registering?

Click the arrow to view the answer

The integration will send whatever information the customer provides. Some fields may be blank if customers don't fill them in during registration. You can manually update contact information in Mailchimp or Constant Contact as needed.

Can I change which list contacts are sent to?

Click the arrow to view the answer

Yes. Go back to the Integrations section in your Sawyer Settings and reconnect to select a different list. Only new contacts from that point forward will go to the new list.

How long does it take for a new contact to appear in my email list?

Click the arrow to view the answer

New contacts typically sync to your Mailchimp or Constant Contact list within a few minutes of registering in Sawyer.

Can I customize which customer information gets sent?

Click the arrow to view the answer

No. The integration automatically sends the standard fields: email, first name, last name, city, zip code, and phone number. You cannot customize or add additional fields through this integration.

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